For Fall/Winter 2025, We tapped photographer Julien Martinez Leclerc and stylist Katie Burnett to bring to life the vision for the Sportmax woman. Together, they translate motion into sculptural stills.
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A Summer Trace for NEIT
2025
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The Art of Transparency for Sportmax
2025
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Denim FW25 for SPORTMAX
2025
creative
FW25 Campaign for Sportmax
2025
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La Controversia for NEIT
2025
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Behind The Veil for NEIT
2025
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Women in motion for SPORTMAX
2025
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Miami Nocturne for Versace Jeans Couture
2024
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In Good Company for NEIT
2024
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Medusa Beat for Versace Jeans Couture
2020
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Heron Preston for Audemars Piguet
2022
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STAR for Golden Goose
2021
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Explore What You Love for Tumblr
2018
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Meek Mill for Spotify
2018
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Billie Eilish for Spotify
2019
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The Iconic S by Lea Colombo for Sportmax
2025
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The Promise of Spring for Armani
2018
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Open Loop for Versace Jeans Couture
2019
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United Formations Colliding for MAK Center
2018
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Disco Ball for Studio Vezzoli
2016
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Max Impact for Farfetch
2017
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Circle Of Centaurs for Remy Martin
2016
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Sincerely LA for Hugo Boss
2015
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The Unfollowers for Farfetch
2016
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The Dalmore for The 5th Column
2018
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Man to Measure for Louis Leeman
2016
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Gaga on Gaga for V Magazine
2016
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In Conversation for Oliver Peoples
2018
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A Visionary's Vegas for Condé Nast
2016
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A Journey for Alanui
2021
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Camilla Cabello for Spotify
2019
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Gonzo Journals for Harley Davidson
2021
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SPACE for Golden Goose
2021
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Residency for Versace Jeans Couture
2023
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Shirin Neshat for Fotografiska
2023
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Spring Classics for Dior
2024
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Bruce Gilden for Fotografiska
2024
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Silent Harmony for NEIT
2025
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Woolrich with High Snobiety
2023
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Shangri La Hotels with Anon
2021
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Naomi Osaka with KIN
2021
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Marshall X Patta with High Snobiety
2023
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Timberland with Spring Studios
2020
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Samsung with RGA
2019
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Campari with Wunderman Thompson
2017
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Michelin with TBWA
2017
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Peroni with Hey Human
2017
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Napapijri with Golab
2019
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LifeWTR with Condé Nast
2017
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Dailies with Condé Nast
2018
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Visit California with Condé Nast
2016
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Tommy Hilfiger with High Snobiety
2022
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Man Of The Cave on Nowness
2025
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Forgotten on Short of the Week
2018
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Can’t Nobody Else Love You on Dazed Media
2018
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Muxes on POV PBS
2017
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The 1000 Days on Aeon
2018
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Master of Time on Nowness
2024
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Glow on Nowness
2017
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The Last Singer on Nowness
2019
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Gaga on Donatella on CNN Style
2019
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We Ask Back on Dazed
2018
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Hare In The Woods on Domus
2019
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Like A Prayer on Nowness
2019
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The Biggest Sin on ShowStudio
2017
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Stardust on I-d Magazine
2016
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Tears Of The Mountain on Nowness
2017
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Time Machine on Nowness
2018
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Fabulous James on Nowness
2014
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Contra Daemones on National Geographic
2017
creative production
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El Ritual on Hypebeast
2015
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Wonder Mark on Nowness
2016
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Amazing Angelyne on Purple
2017
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Kalofer on Nowness
2018
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House of XMas on Dazed Media
2018
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Spin Dreams on Nowness
2017
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A King on Nowness
2022
creative production
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I Guess on Nowness
2023
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BRAVÒ STUDIO
Creative
Creative Production
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The imagery becomes a study in form and attitude, where elegance meets craftsmanship.
1/4
Each portrait celebrates modern femininity and strength—the essence of the women who embody the brand.
1/4
As the first chapter of a broader partnership, BRAVÒ led creative direction, production, and strategy.
The campaign marks a new step in Sportmax’s evolving story, where style and identity move as one.