BRAVÒ STUDIO

Sportmax unveils its Spring/Summer 2026 show, a study in translucence, pigment, and light.

Staged at the historic Frigoriferi Milanesi, the collection experiments with transparency as both surface and language. Layers of gauze and organza refract the body, catching illumination like glass, while pigments—applied with Japanese makeup tools—blur the line between fashion and ritual.

Each look becomes a gesture of color and clarity, where craft and atmosphere merge into a luminous whole.

To extend the vision beyond the runway, models were given MiniDV cameras backstage, capturing their own perspective in fragments of intimacy—mirror glances, quick gestures, a pulse of movement before the walk.

These personal images add texture to the collection’s record, making SS26 less a spectacle than a lived experience, where transparency unfolds as both material and point of view.